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Marketing courses

Hull is promoting itself to the world, come and be part of it. At Hull, Marketing is part of Hull University Business School, which sits within the Faculty of Business, Law and Politics.


Marketing at Hull gives you a strong foundation of core marketing skills as well as an insight into new trends. Our undergraduate degrees are aligned with the Chartered Institute of Marketing, giving you the opportunity to gain professional qualifications while studying. Our Masters degrees can be studied without any prior knowledge, meaning they’re a great way to step into a new career, and we also offer numerous different research degrees to suit your particular interests.

Foundation year

Gives you the skills and knowledge for entry on to a degree if you don’t quite meet the academic entry requirements.

Study abroad

We have partnerships with universities across the globe. Depending on your course, you can study for one trimester, or a full year, in another country.

Industrial placement

Work in industry as part of your degree. Depending on your course, you can spend part of your degree on placement. See your course page for specific details.

Integrated Masters

Some courses combine undergraduate and postgraduate study. The integrated Masters year is an extra year after your standard degree.


  • Marketing

    Learn about market dynamics through study cutting-edge modules such as digital marketing & social media and marketing communications & branding.

  • Business Management with Marketing

    There's the core marketing theories that never go out of fashion. Then there's the latest trends sweeping the industry. You learn both. And you put them into practice, learning how to beat the competition and turn first-time buyers into repeat customers.

  • Marketing and Management

    Can you see yourself being a more... creative manager? Then this course is for you. Accredited by the CIM (Chartered Institute of Marketing), it's designed to train you into a strategic decision-maker and an inventive problem-solver.

Postgraduate Taught

Postgraduate Research

  • Marketing research degrees

    Our staff have expertise in a range of areas from social media to branding. Find out more about a PhD in Marketing at the University of Hull.


"As soon as I looked around I knew Hull was the one for me."

Eve Lodge

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Why study at Hull?

From your first steps on campus until the day you graduate and beyond, we’re always looking to bring you the very best experience, which means there are loads of reasons to make Hull the place to launch your career in marketing. Take a look at just some of the benefits you can get when studying Marketing at Hull:


You'll tackle practical hands-on projects for real companies, equipping you with vital skills such as digital and social media marketing.


Achieve success in the Chartered Institute of Marketing's national competition 'The Pitch', which our students have both won and been runners-up for.


You'll have the option to combine marketing with business economics or business management, personalising your degree to suit your career plans.

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Our Facilities

Our learning environment is an inspiring collection of Grade II listed buildings, seamlessly integrated with modern facilities to provide a wonderful place to study, work and meet all, complemented by ongoing investment in the latest business technologies and software.

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​The employment prospects for Marketing students are great - recent roles that our graduates have taken up have included marketing manager, public relations executive, and brand operations executive, at firms including Nestlé, Siemens and Heinz.

While you're studying, our Student and Graduate Centre for Professional Success is here to improve your chances of success. Working in tandem with the University's Careers and Employability service, we're committed to connecting our students with a wide range of employment-related opportunities, offering them the possibility to use their learning and skills to make a real difference.

* UK domicile full-time first degree leavers, Graduate Outcomes survey for the academic year 2018/19, published by HESA July 2021.

Centre for Professional Success

94.9% of students are in work or further study 15 months after graduating*


Our Research

Find out more about our marketing research group, and how our practical research is having a real world impact today.

International Opportunities

To help you build an international perspective into your future academic or professional career, we provide a wide range of opportunities to experience the global business environment. All Marketing students are given the opportunity to gain valuable international experience as part of their degree. Options include a year abroad or a short summer school at one of our many partner institutions.​

See where your degree can take you

Study at
one of over 34 partner institutions in over 16 countries



Business Engagement

We work with local and regional businesses to provide a range of services, from formal training to conference spaces. See how we can help your business.

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Now see for yourself

The best way to see if the University of Hull is right for you is to come and visit us. We hold Open Days throughout the year. Book your place now - we'd love to meet you.

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Contact us

Hull University Business School
  • University of Hull
  • Hull, UK
  • HU6 7RX