The bike hub is located in the Ferens Building, opposite Wilberforce Building.
Bikes are available to loan for either a week, a Trimester or an Academic Year.
They have been branded in purple by Hull-based vehicle livery and decal firm Brandfixx, who spent just a day-and-a-half kitting out the bikes to make sure they look the part while being ridden around the city, as well as ensuring they are easy to spot during the dark winter nights.
John Marshall, CEO of Cottingham-based charity R-evolution, said: “Brandfixx has given our newly-refurbished fleet of University of Hull loan bikes a fresh lease of life in addition to making them eye catching, easily recognisable and brighter at night.
“The branded decals look very professional and not only look great, but also provide an important safety feature for the upcoming winter months. The team worked tirelessly over a day and a half to wrap over 60 bikes and we can’t thank them enough for their hard work to bring the wonderful final touches to the Bike Hub.”
Greg Saunderson, Brandfixx managing director, said: “Since we launched Brandfixx, we have been lucky enough to work with a range of businesses to translate our innovative approach onto vehicles of all shapes and sizes.
“Our fitters loved working on the R-evolution project at the University of Hull and being given the opportunity to bring about real change for the many students who descend on the city every year.”
Find out more about the Bike Hub here.