Professor Yasmin Merali

Professor Yasmin Merali

Professor of Systems Thinking


Yasmin Merali is Professor of Systems Thinking and Director of the Centre for Systems Studies at Hull University Business School. Prior to that she was Co-director of the Doctoral Training Centre for Complexity Science at the University of Warwick and served as Director of Warwick Business School's Information Systems Research Unit until 2006. Professor Merali is an Expert Evaluator for the EU and was elected to the Executive Committee of the Council of the European Complex Systems Society in 2012 and the Board of the UNESCO Unitwin Complex Systems Digital Campus in 2013. She publishes in a range of 4* and 3* journals, and her consultancy experience spans public, private and third sector organisations.

Complexity and Network Thinking (Executive MBA)

Recent outputs

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Journal Article

Seventeen Pieces: Displacement, Misplacement and Conservation

Merali, Y., Mourad, K., & Ghanem, M. (2020). Seventeen Pieces: Displacement, Misplacement and Conservation. New England Journal of Public Policy, 32(2), Article 7

Stewardship of personal data on social networking sites

Angelopoulos, S., Brown, M., McAuley, D., Merali, Y., Mortier, R., & Price, D. (2021). Stewardship of personal data on social networking sites. International journal of information management, 56, Article 102208.

Systemic risk in major public contracts

Bloomfield, K., Williams, T., Bovis, C., & Merali, Y. (2019). Systemic risk in major public contracts. International Journal of Forecasting, 35(2), 667-676.

Strategies and effective decision-making against terrorism affecting supply chain risk management and security: A novel combination of triangulated methods

Khan, M. N., Akhtar, P., & Merali, Y. (2018). Strategies and effective decision-making against terrorism affecting supply chain risk management and security: A novel combination of triangulated methods. Industrial management + data systems, 118(7), 1528-1546.

Fitness voter model: damped oscillations and anomalous consensus

Woolcock, A., Connaughton, C., Merali, Y., & Vazquez, F. (2017). Fitness voter model: damped oscillations and anomalous consensus. Physical Review E, 96(3), Article 032144.

Research interests

Professor Merali's research is trans-disciplinary, transcending traditional boundaries between the natural and human sciences by drawing on complex systems science to study socio-economic systems at all scales and across diverse domains in the network economy and society. Professor Merali's research collaborations include with academics across disciplines and practitioners from public, private and third sector organisations. In recent years she has collaborated with colleagues across institutions to attract over ?7,075,000 of research funding from diverse bodies including the EU and UK funding councils, the Department of Transport, BT, the Welsh Audit Office, the Defence Science and Technology Laboratory (dstl) and the Health Foundation.

Postgraduate supervision

Professor Merali welcomes applications for PhD supervision in her areas of expertise. Completed PhDs Spyros Angelopoulos, Emergence and Evolution of Online Social Networks (2014) Khaled Al Hazmi, Information Systems Project Work in a Saudi Organisation: An Ethnographic Study (2014) Anthony Woolcock, Opinion Dynamics: from Local Interactions to Global Trends (2014) Eammon O'Loacha, Rethinking the Project Manager Role: A Case Study in the Context of an IT Department (2012). Roberta Bernardi, Health Information Systems Reform in Kenya: an Institutionalist Perspective (2012). James Muranga Njihia, ICT for Development Reconsidered: a Critical Realist Approach to the Strategic Context in Kenya's Transition to Governance (2008). Thanos Papadopoulos, The Role of Network Emergence in the Implementation of Healthcare Innovation: a Case Study in the UK National Health Service (2008). Hyun Jeong Kim, E-government Transformation and Organisational Learning: the Supreme Court Registry Office in Korea (2004). Yong Ni, The Case of Impact of Information Systems on Business Flexibility from the Managerial Perspective: Multiple Cases of Enterprise Systems Enhancement and Ongoing Changes (2007). Ian Allison, Software Process Improvement as Emergent Change: a Structurational Analysis (2004). Shan-Ling Pan, Organising Knowledge Sharing in a Dispersed Organisation: a Socio-technical Perspective (1999). Current PhD supervisions First/joint supervisions: Yvonne Black, Social and Cultural Values of Ecosystem Services Derived from Access to Green Spaces in Kingston Upon Hull Katherine Bloomfield, Contracting for the Mitigation of Systemic Risk: A Complexity Approach Lubaid Khan, Enhancing Sustainability in Indian Agricultural Management Systems using Systems and Complexity Thinking Mohammad Naveed Khan, Exploring Risk Management and Financial Sustainability of Business Models of Logistics Service Providers (LSPs) in a Region Highly Affected by Terrorism Esmaeil Morasae Khidmati, Narratives of Colorectal Cancer Screening in Hull Liang Liang, Complex System and Network of Information Sharing in Innovation Francesca Moore, Resilient Communities for Sustainable Development: Harnessing Ecosystem Services for Regional Development Alistair Smith, British Values: Responses in State-funded Islamic Schools (working title) Maya Vachekova, Marginalisation and Identity Radicalisation in Complex Social Systems Nick Westbury, The Evolutionary Physics of Organising