Floreon

NEWS •

Plastics from plants. How we’re supporting Floreon’s growth

Did you know that the University of Hull plays a key role in supporting business creation and growth across the Humber region?

Providing facilities and equipment, conducting research and offering consultancy support are just some of the knowledge exchange opportunities available for the business community to tap into. As its latest Economic Impact Study shows, the University also leverages funding into the region to create an ecosystem where local business, including SMEs, can innovate.

Floreon is a company seeing the benefits of this collaboration, having relocated to the University of Hull’s Aura Innovation Centre two years ago.

Producing plastics from plants, Floreon material has a carbon footprint up to seven times lower than the fossil fuel derived plastics it seeks to replace. Applications range from casings for electronic devices, home appliances, automotive components, and packaging.

Dr Andrew Gill. CTO of Floreon and a University of Hull graduate, said: “The Aura Innovation Centre gives us space to grow and the support that we need in terms of facilities. They are very modern office facilities, and it’s great to be able to take customers around a very pleasant working environment.

“The Aura lab space is also ideal for Floreon and the development that we need. We were spending a lot of money with subcontractors across Europe and the UK on various types of testing. Now we have all those testing capabilities under one roof so we can use them immediately.”

This partnership also puts the Floreon team in close contact with University of Hull academic staff and researchers who are on hand to provide their knowledge and expertise.

“There's a chance to bounce ideas around, but also follow that up with some real science as well,” added Andrew. “If we're looking at a particular area, greenhouse gas emissions or testing the properties of plastic, we can speak with the relevant academics who have the experience to help us with our development.”

Brian Houston, Knowledge Exchange Lecturer and InventX Manager at the University of Hull, believes that the collaboration with Floreon is ‘a perfect match’.

He said: “As a local SME themselves, and very focused on low carbon innovation, they were already the perfect match for us in order to collaborate and help them grow.

“Our initial aim was to understand what Floreon’s challenges were in terms of their barriers to innovation and understanding how we could support that as a university. It's challenged us to think more like an industrial company. We can see that the changes that we're making and the adaptions that we're implementing are really making a difference.

“What started as helping develop a more expedient innovation process has evolved into a deeper partnership between Floreon and the University of Hull academics. We're starting to combine our efforts and apply for combined research funding, and take those innovation processes beyond the core products of Floreon to greater impact potential.

“Working with a company like Floreon is incredibly satisfying because we've set out at the Innovation Centre to support net zero innovation and to support low carbon technologies. Floreon embodies that. Within everything they do, they are trying to disrupt the plastics industry and they are effectively replacing oil-based plastics from consumer markets. That absolutely harks to everything that we want to support.”

Floreon

The partnership with Floreon is an example of the University of Hull’s ground-breaking Knowledge Exchange projects. The University has been recognised nationally for this work in the latest Knowledge Exchange Framework (KEF), published by Research England, where the results saw the University classed as having ‘Very High Engagement’, the highest ranking in this category.

Last updated

Top