At Hull, you'll study the latest marketing concepts under expert staff who are passionate about their subject.
Our aim is to inspire you to become a creative marketing professional who is both a customer and brand champion. You'll work on live projects with our business partners at every stage of this hands-on degree.
You'll learn how to understand consumer behaviour through marketing intelligence and analytics and how to use digital marketing and social media. And you'll discover the ‘holistic marketing’ approach: balancing an organisation’s goals against the needs of the environment and society.