Faculty of Business, Law and Politics

Business Economics

UndergraduateBA (Hons)

Year of entry:
UCAS code: L112

What you'll study

You study theory in lectures and tutorials. The culmination of the programme is the final-year dissertation or research project.

Business economists have to identify and focus on the most important aspects of a question under pressure. These skills are best tested in formal timed examinations which play a major role in this programme. You are also assessed through tests, essays, reports and assignments.

First year

* Modules are subject to availability

Core modules

  • Principles of Economics 1

    This module provides an introduction to economics for specialists and non-specialists alike. You'll explore both microeconomics (the affairs of consumers, firms and the government) and macroeconomics (the study of the economy as a whole).

  • Techniques for Applied Economics 1

  • Accounting and Finance

    This module delivers essential basic accounting and finance knowledge. You'll study topics including measuring financial performance; analysing and interpreting financial statements; capital investment appraisal decisions; financing decisions; working capital management; cost behaviour; cost-volume-profit analysis; absorption costing; variance analysis; and budgeting.

  • Techniques for Applied Economics 2

    This module demonstrates how mathematical modelling is crucial for the analysis of contemporary economics. You'll be introduced to statistical techniques that enable economic data to be rigorously summarised and analysed, developing basic skills in the use of Microsoft Excel software.

  • Marketing

    This module introduces you to core marketing theories and concepts such as segmentation, targeting and positioning, consumer behaviour, and marketing mix. You'll have the opportunity to apply your understanding of these different concepts in a real-life business project.

Optional modules

  • Summer School

    Broaden your experience in an international setting and study in one of our partner institutions for up to three weeks over the summer. This module can count towards your degree.

  • World Economy

    This module provides an introduction to the world economy. You'll study the nature of, and change in, the world economy from an economic perspective complemented by a social, political and institutional understanding. You'll develop insights into key contemporary issues associated with international trade, international finance, regional groupings such as the European Community, climate change and others.

  • Passport Languages

    The Passport Foreign Language Scheme provides you with the opportunity to develop your language skills. You can join a module to learn a new foreign language or to improve your existing language skills and intercultural competence. Languages include French, German, Spanish, Italian, Dutch, Chinese, Japanese and Russian.

Second year

* Modules are subject to availability

Core modules

  • Microeconomics

    Microeconomics is the area of economics which studies the behaviour and interaction of economic agents (individuals, households, firms and the government). This module advances basic knowledge of microeconomics towards an ability to understand and explain concepts and models of behaviour at an intermediate level, covering consumer behaviour and the theory of the firm and market structure.

  • Macroeconomics

    You will develop an understanding of how variables, such as inflation, employment and production, interact in order to define the economic performance of a nation. You'll be able to identify the results of specific public policy actions in terms of monetary and fiscal policy, and discuss and analyse the economics and politics of different nations.

  • Research Methods

    This module offers the exciting opportunity to prepare and undertake a small action research project. It will introduce you to research methodology, the need for ethical approval, how to find and analyse data, and how you can use literature to support the formulation of a research question. The module will also help you to become better critical readers of others’ research.

One elective from:

  • Consumer and Business Buyer Behaviour

    The consumer should be at the heart of any marketing activity. In this module, you'll build a deeper understanding of consumer behaviour and how you can use this information to develop effective marketing plans, marketing communications and develop products and services to satisfy unmet needs.

  • Financial Reporting

    This module covers a wide range of the regulatory aspects of financial reporting. It will enable you to understand and evaluate the meaning and construction of traditional financial statements of companies, according to international accounting standards

  • Financial Management

    Develop a fundamental understanding of investment, financing and dividend decisions. You'll be introduced to the basic techniques and concepts needed to evaluate complex financial management problems.

  • European Business

  • Procurement and Supply Chain Operations

    This module explains how procurement ensures the effective supply of the materials that businesses need. Core concepts include managing business relationships, planning operations and problem solving.

  • Responsible Business in Society

    Examine the challenges to business practice from the social and environmental responsibility agenda. You'll explore concepts like responsible business, corporate social responsibility, business ethics and sustainable development. And you'll learn to understand them in a global context.

One elective from:

  • Integrated Marketing Communications and Branding

    This module helps you to develop a practical appreciation of current marketing communications and branding practices. You'll explore the theoretical basis for choices behind marketing communication activities and the potential roles played by different communications tools in producing integrated promotional campaigns.

  • Management Accounting

    Become familiar with the various concepts and techniques essential to calculate costs and prices of a product or service to survive in a competitive market. Along with the costing systems, this module aims to introduce you to the budgetary cost-control technique.

  • Information Systems in Accounting and Finance

    We live in an ever-changing world - a global marketplace - dominated almost exclusively by flows of knowledge and information. Gain an insight into the nature and role of information within the competitive business environment.

  • Supply Chain Information Management and Big Data

    This module discusses the role that information management and big data can play for the supply chain. It will introduce you to the use of qualitative and quantitative methods for big data, text mining and social media mining analysis.

  • Organisational Management

    You will explore different approaches to organisational management and be given the opportunity to integrate theory and practice. You'll consider a variety of organising practices, the assumptions that underpin them (ranging from the highly mechanistic to more holistic, systemic perspectives), and the outcomes achieved in complex, dynamic operating environments.

Optional modules

  • Development Economics

    The focus of this module is on developing countries and their opportunities for, and constraints to, economic development. You'll be introduced to the role of economics in understanding the nature and processes of economic development, and explore prominent contemporary economic issues faced by developing countries.

  • Passport Languages

    The Passport Foreign Language Scheme provides you with the opportunity to develop your language skills. You can join a module to learn a new foreign language or to improve your existing language skills and intercultural competence. Languages include French, German, Spanish, Italian, Dutch, Chinese, Japanese and Russian.

  • Decision Making for Managers

    You will explore decision making and a range of factors that can impact upon decision makers in organisational settings. You'll consider the potential for decision making to become compromised by, amongst other things, bias and overly narrow consideration of complex situations, as well as looking at ways to improve the effectiveness of decision making.

  • Summer School

    Broaden your experience in an international setting and study in one of our partner institutions for up to three weeks over the summer. This module can count towards your degree.

Final year

* Modules are subject to availability

Core modules

  • Advanced Business Economics

    Examine how economics can be applied to issues of current concern to business. We will explore how governments deal with the problems of monopoly, and the consequences of imperfect information and uncertainty.

  • Labour Economics

    This module takes an analytical look at fundamental themes and issues in modern labour economics. Labour economics spans both microeconomics and macroeconomics, but you'll focus more on microeconomic issues (such as those addressed by the income-leisure model).

  • Applied Business Economics

    Building on the knowledge gained from previous modules, you'll analyse the decisions of firms and the effects of their decisions on society. The topics covered may vary from year to year, and might include price discrimination, imperfect competition, advertising, innovation, and network externalities.

  • Economics of Government

    In many countries, the state's share of spending is more than 30 per cent. This module explores how governments decides on their spending and how they raise the money to pay for it.

  • Dissertation or Research Project

Optional modules

  • Business Project Management

    This module introduces a number of concepts, techniques, and methods designed to aid the successful management of projects. You'll consider differences in management thinking and in particular the different principles and assumptions that underpin various approaches for planning and undertaking projects.

  • Management Consulting

    You will be introduced to management consulting and a range of tools and techniques which are used in consulting projects. You'll also get plenty of opportunities to apply these in a number of team-based activities.

"The curriculum that's offered at Hull was something that definitely accommodated my skills."

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"Hull ticked all of the boxes for me, so I didn't look any further."

Augustine Kadare

More about this course

Studying Business Economics at Hull enables you to develop ways of thinking and a skill set that will make you valuable to a wide range of employers. You'll study under research-active experts in our state-of-the-art business school, which has international accreditation from AACSB (held by fewer than 5% of business programmes worldwide). Combine this with the opportunity to boost your employability through the option of an extra year of professional experience, often with a top global business, or by studying at one of our partner institutions in Europe, Asia, North America or Australia.

Our staff are themselves helping to advance their subjects, bringing a particular edge to learning and teaching. You gain an understanding of economic theory and build up a set of skills in economic analysis. You also acquire a valuable range of numerical and data-handling abilities alongside your specialist subject knowledge, and will be skilled at communicating the results of your work. Our alumni include Jeremy Darroch (Chief Executive of Sky plc), Muhtar Kent (Chairman and Chief Executive of Coca Coca) and Robert Elstone (CEO of Everton Football Club).

Teaching and Learning

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Our teaching staff

Our graduates go on to successful careers with illustrious organisations such as J P Morgan, Rolls-Royce, The Home Office, Rothschild and BP.

With over 90 years of experience, Hull has a long-established reputation for Economics.

Learn with state-of-the-art business software in our inspiring Grade II listed buildings.

Study abroad and gain valuable and life-enriching experience as part of your degree.

Find out more

Entry requirements

2019 Tariff points: 112 points. Points can be from any qualification on the UCAS tariff, but must include at least 80 points from 

  • A levels
  • BTEC Subsidiary Diploma, Diploma or Extended Diploma
  • OCR Cambridge Technical Introductory Diploma, Diploma or Extended Diploma
  • CACHE Diploma or Extended Diploma
  • Irish Leaving Certificate
  • Scottish Highers
  • Welsh Baccalaureate Advanced Diploma
  • or a combination of appropriate Level 3 qualifications 

UCAS has changed the way that qualifications earn points under the Tariff system. Please click here to work out your estimated points and to find out more about how the University of Hull considers qualifications.

  • Applicants should have GCSE Maths at Grade 4 or C, or Level 2 Functional Skills in Maths

Alternative qualifications

  • IB Diploma: 28 points
  • Access to HE Diploma: pass with minimum of 15 credits at distinction and 15 credits at merit

We welcome applicants with a range of qualifications from the UK and worldwide which may not exactly match the combinations shown above. Please contact the University’s Admissions Service for individual guidance.

At a glance

For this course, you'll need...

112 UCAS points

Points can be made up of a variety of qualifications. Calculate your points here.

We welcome a range of qualifications from the UK and worldwide which may not be listed.

Many of our courses offer a Foundation Year for applicants without the qualifications for direct entry on to the degree.

If you have any questions about our entry requirements or the tariff, please contact admissions or call 01482 466100.

International students

If you require a Tier 4 student visa to study or if your first language is not English you will be required to provide acceptable evidence of your English language proficiency level.

This course requires academic IELTS 6.0 overall, with no less than 5.5 in each skill. For other English language proficiency qualifications acceptable by this University, please click here.

If your English currently does not reach the University's required standard for this programme, you may be interested in one of our English language courses.

Visit your country page to find out more about our entry requirements.

Fees and funding

  • Home/EU: £9,250 per year*
  • International: £14,000 per year

*The amount you pay may increase each year, in line with inflation.

UK and EU students can take out a tuition fee loan to cover the cost of their course, and UK students can take out a maintenance loan of up to £8,700 to cover living costs.

Substantial discounts are available for International students.  

More information on fees can be found in the Money section of the website.


Future Prospects

Graduates will be well placed to enter the Government Economic Service, especially in the more business-facing departments of government. They'll also be well qualified for positions in economic consultancies or trade and representative bodies such as the CBI, as well as in industry and commerce.

Most graduates are likely to gain employment in positions where their degree knowledge is valuable but not essential. So all sectors of the economy are potentially available (including self employment). Examples of firms which have taken on our recent graduates are Hull Trains, RWE, Npower, IBM, Young’s Seafood, BAE Systems, Deutsche Börse Group and Airbus.

A significant number of graduates are likely to progress to further study (most likely a one-year Masters degree) before seeking employment.

Our dedicated Centre for Professional Succcess will connect you with businesses and keep you up to date with relevant work placements, company projects and job opportunities and skills to help give you the edge in the employment market.

Our free Alumni Connect scheme is open to all graduates and provides a wide range of career resources, online events and country-specific recruitment guides, all designed to enhance your career long after graduation.