Research interests
African business and entrepreneurship
Portfolio entrepreneurship
Entrepreneurship in developing counties
The value chain and enterprising activity
Market Opportunity assessment
Business Models/ Business Model innovation
The relationship between risk and entrepreneurship
Educational Technology
Start-ups and Venture Capital
Prototyping and design thinking
Entrepreneurship Pedagogy
New Market Entry
Competitive Analysis
Consultancy and Industry projects in higher education contexts
GRANT AWARDS
2017-2019 amount awarded: circa 93k (Co-investigator) Lobster Marketing phase 1- Sustaining & Growing the lobster trade for Holderness coast fishermen’ Funder: European Maritime Fisheries Fund, Marine Maritime Organisation and Holderness Flag
2019-20 amount awarded circa 52k (Co-investigator) Lobster Marketing phase 2-'Supporting the future of the Lobster Trade and Tourism in the Holderness Coast' Funder: European Maritime Fisheries Fund, Marine Maritime Organisation and Holderness Flag
CONSULTANCIES & KNOWLEDGE EXCHANGE
2020- (T.B.A)
2016- Work (gratis) with grow movement in Lilongwe Malawi measuring the success of their membership programme for SMEs within Lilongwe.
Postgraduate supervision
Dr Malfense Fierro is interested in supervising Masters students, and hearing from potential PhD candidates that are desirous of doing novel research in his main areas of interest (Please see research interests section).
These primarily include (but are not limited to) African large scale entrepreneurship and business, portfolio entrepreneurship, entrepreneurship in challenging environments, as well as entrepreneurship topics generally (in any country) and in developing contexts.
Completed PhDs
- Dr. Priscilla Otuo (as joint first supervisor)
- Dr. Abdullah F Al Mulhim (as second supervisor)
- Dr. Peter Djabang (as second supervisor)
Current PhD supervisions (1st Supervisor)
- Mr Ze Qian, first supervisor (2014- )
- Ms. Gloria Marandu, first supervisor (2015- )
- Ms. Ontida Chanuban, first supervisor (Viva passed Jan 2020)
- Mr Mato Magobe, first supervisor (Viva passed June 2020)
- Mrs Evija Mumdzjana, first Supervisor (2018-)
Current Supervisions (2nd Supervisor)
- Dr Asiamah Yeboah 2018-present