Dr Victoria-Sophie Osburg +44 (0)1482 46 3004 | V.Osburg@hull.ac.uk Faculty and Department Faculty of Business, Law and Politics Business School Related groups Marketing and Business Strategy Outputs Journal Article Classifying residents' roles as online place-ambassadors Uchinaka, S., Yoganathan, V., & Osburg, V. (2019). Classifying residents’ roles as online place-ambassadors. Tourism Management, 71, 137-150. doi:10.1016/j.tourman.2018.10.008 Sensory stimulation for sensible consumption: Multisensory marketing for e-tailing of ethical brands Yoganathan, V., Osburg, V., & Akhtar, P. (2019). Sensory stimulation for sensible consumption: Multisensory marketing for e-tailing of ethical brands. Journal of business research, 96, 386-396. https://doi.org/10.1016/j.jbusres.2018.06.005 Pervaiz Akhtar Selecting decision-relevant ethical product attributes for grocery shopping Hasanzade, V., Osburg, V., & Toporowski, W. (2018). Selecting decision-relevant ethical product attributes for grocery shopping. Management Decision, 56(3), 591-609. https://doi.org/10.1108/MD-12-2016-0946 The core value compass: visually evaluating the goodness of brands that do good Yoganathan, V., McLeay, F., Osburg, V., & Hart, D. (2018). The core value compass: visually evaluating the goodness of brands that do good. Journal of Brand Management, 25(1), 68-83. https://doi.org/10.1057/s41262-017-0074-0 Unveiling ethical product features: The importance of an elaborated information presentation Osburg, V., Strack, M., Conroy, D. M., & Toporowski, W. (2017). Unveiling ethical product features: The importance of an elaborated information presentation. Journal of cleaner production, 162, 1582-1591. https://doi.org/10.1016/j.jclepro.2017.06.112 View all outputs Similar profiles Haseeb Shabbir Marketing and Business Strategy Paul Rhodes Marketing and Business Strategy Robin Pearson Marketing and Business Strategy Dayananda Palihawadana Marketing and Business Strategy