Study About Entry Fees Future How to apply Faculty of Business, Law and Politics Marketing Undergraduate BA (Hons) Standard course option With a Foundation Year With a Year Abroad With Industrial Placement UCAS code: How to apply What you'll study First year * Modules are subject to availability Core modules Marketing Introduction to Contemporary Business Practices Business Environments Accounting and Finance Applications for Contemporary Business Practice Optional modules Passport Languages World Economy Second year * Modules are subject to availability Core modules Consumer and Business Buyer Behaviour Integrated Marketing Communications and Branding Research Methods Optional modules Marketing Intelligence Contemporary Marketing Management Marketing in Tourism Work Based Learning Creativity and Global Innovation Passport Languages Summer School Final year * Modules are subject to availability Core modules Services Marketing Digital Marketing and Social Media Strategic Marketing Planning & Auditing International Marketing Dissertation or Research Project Optional modules Social and Not-for-Profit Marketing Business Project Management Management Consulting Passport Languages Come to an open day Grab a prospectus Get in touch Admissions +44 (0)1482 466100 International Enquiries “As soon as I looked around, I knew Hull was the one for me.” Eve Lodge Watch video More about this course At Hull, you study the latest marketing concepts under expert staff who are passionate about the subject. Our aim is to inspire you to become creative marketing professionals who are both customer and brand champions. You work on live projects at every stage of this hands-on programme, boosting your employability. You'll learn how to understand consumer behaviour through marketing intelligence and analytics and how to use digital marketing and social media. And you'll discover the ‘holistic marketing’ approach, in which you balance an organisation’s short-term objectives and long-term goals with the needs of the environment and society. We invite expert guest lecturers to keep our students up to date with the latest issues in marketing. You're eligible for student membership of the Chartered Institute of Marketing and can take part in field trips to destinations such as the Museum of Brands, the National Media Centre and marketing conferences. Many students choose to spend a year working on a professional placement or studying abroad as part of their degree. Summer schools are also available with a range of overseas partners, which are credit-bearing for degree purposes – a distinctive feature at Hull. Teaching and Learning Scheduled Placement independent First year 22% 78% Second year 15% 85% Final year 13% 87% Assessment Written Practical Coursework First year 22% 78% Second year 24% 78% Final year 18% 82% Our teaching staff Dr Wen-Ling Liu Paul Rhodes Dr Victoria-Sophie Osburg Dr Fiona Walkley Danny Lowensberg Dr Ahmed Shaalan Where you'll study Hull Campus Click to view directions on Google Maps Related courses Modern Languages with Marketing Business Management and Marketing 100% of our marketing students are in work or further study within six months of graduating, according to Unistats. Our degrees feature cutting-edge modules that examine the very latest trends in digital marketing and social media. You're guaranteed the opportunity to work on live projects for local and national companies. Study abroad and gain valuable and life-enriching experience as part of your degree. Find out more Entry requirements 2018 Tariff points: 112 points. Points can be from any qualification on the UCAS tariff, but must include at least 80 points from A levels BTEC Subsidiary Diploma, Diploma or Extended Diploma OCR Cambridge Technical Introductory Diploma, Diploma or Extended Diploma CACHE Diploma or Extended Diploma Irish Leaving Certificate Scottish Highers Welsh Baccalaureate Advanced Diploma or a combination of appropriate Level 3 qualifications UCAS has changed the way that qualifications earn points under the Tariff system. Please click here to work out your estimated points and to find out more about how the University of Hull considers qualifications. Alternative qualifications IB Diploma: 30 points. Access to HE Diploma: Pass with minimum of 15 credit at distinction and 15 credits at merit. We welcome applicants with a range of qualifications from the UK and worldwide which may not exactly match the combinations shown above. Please contact the University’s Admissions Service for individual guidance. At a glance For this course, you'll need... 112 UCAS points Points can be made up of a variety of qualifications. Calculate your points here. We welcome a range of qualifications from the UK and worldwide which may not be listed. Many of our courses offer a Foundation Year for applicants without the qualifications for direct entry on to the degree. If you have any questions about our entry requirements or the tariff, please contact admissions or call 01482 466100. International students If you require a Tier 4 student visa to study or if your first language is not English you will be required to provide acceptable evidence of your English language proficiency level. This course requires academic IELTS 6.0 overall, with no less than 5.5 in each skill. For other English language proficiency qualifications acceptable by this University, please click here. If your English currently does not reach the University's required standard for this programme, you may be interested in one of our English language courses. Visit your country page to find out more about our entry requirements. Fees and funding Home/EU: £9,250 International: £13,500 Fees may be subject to permitted inflationary increases in future years. UK and EU students can take out a tuition fee loan to cover the cost of their course, and UK students can take out a maintenance loan of up to £8,700 to cover living costs. Substantial discounts are available for International students. More information on fees can be found in the Money section of the website. Scholarships If you have a low household income, we may be able to offer you a studenstship of £1,000 Get 120 UCAS points from three A levels or equivalent, and you could receive a reward of £2,000 - £4,000 Visit our Scholarships page to find out more. Future Prospects A range of possibilities are open to our graduates, including starting a new business. Recent graduates have found work with leading companies including L’Oreal, IBM, Deloitte, the Prince’s Trust, the Civil Service, Asda, Santander and Deutsche Bank Marketing graduates have secured roles including marketing manager, advertising manager, event coordinator, bank management trainee and property manager. Many graduates progress to further study, either at Hull or at educational institutions around the country and across the world.